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MURATA BOY and MURATA GIRL to Contribute to Cultural Exchange in Europe!

2009-06-19

Murata Manufacturing Co., Ltd.
President/ Statutory Representative Director: Tsuneo Murata

Murata Boy and MURATA GIRL to Contribute to Cultural Exchange in Europe!

Overview

Murata Manufacturing Co., Ltd. would like to announce that its bicycle-riding robot MURATA BOY and unicycle-riding robot MURATA GIRL will be taking part in bicycle events and holding special science classes for children and youths at the Ars Electronica Center in Linz, Austria. With the cooperation of the Austrian National Tourist Office, the robots will additionally travel to schools in the Linz area where they will also be holding special classes

This will be MURATA GIRL’s first trip overseas, and MURATA BOY’s first opportunity to visit Austria and conduct classes in the European region.

Background

As part of its social contribution activities, Murata Manufacturing Co., Ltd. has been conducting “delivery lectures” on science and the environment at elementary and junior high schools throughout Japan since 2006. With the help of its bicycle-riding MURATA BOY and unicycle-riding MURATA GIRL, students have been introduced to the capabilities of these robots and the functions of the electronic components used within them, as well as little-known episodes relating to the development of the robots, and this has awakened many children to the fascinating possibilities of science and monozukuri.

At the request of Ars Electronica, situated in the city of Linz, MURATA BOY and MURATA GIRL will participate in a four-day Ars Electronica-sponsored event that will take place from June 20 to 24, 2009. With the designation of Linz as the “European Capital of Culture 2009”, this event is one that is attracting much attention from throughout Europe. For MURATA BOY and MURATA GIRL, the event schedule will begin with an exchange event with 120 cyclists, and the robots will then go on to hold science classes for children. It was also at the request of the Ars Electronica Center that the robots will take part in events sponsored by the Austrian National Tourist Office on June 25 and 26.

In the past, Murata has taken part in science-related classes and events in a total of 7 countries, including China and countries in the Southeast Asian region, but this will be the first time for us to conduct science classes in Europe.

With the help of MURATA BOY and MURATA GIRL, we hope to continue to convey the wonder of science and the fun of monozukuri not only to children in Japan, but to even greater numbers of children overseas.

Since 2009 also marks the 140-year anniversary of the establishment of diplomatic relations between Austria and Japan, we also hope that our participation in this event will serve to promote even better relations between Japan and Austria.

Details

Ars Electronica Festival

Date: June 20 (Saturday) – June 24 (Wednesday), 2009
Place: Ars Electronica
URL: http://www.aec.at/news_en.php?iNewsID=1179
Date/Time Event Place Details

20 (Sat.)
11: 00~



12: 00~13: 00
Welcome event Haputplatz 120persons with bicycle will come to meet and collaboration with Steinerkirch
(Bicycle Group)
Special trial Deck of AEC Small Children try to ride on the bicycle with MURATA BOY.
21 (Sun.) Normal Exhibition AEC Entrance 15minutes
demonstration
3times per 1day
Special trial Deck of AEC Small Children try to ride on the bicycle with MURATA BOY.
22 (Mon.) Normal Exhibition Haputplatz 15minutes
demonstration
3times per 1day
Special lecture Presentation room Lecture: 30min
demo: 15min
23 (Tue.) Normal Exhibition AEC Entrance 15minutes
demonstration
3times per 1day
Special lecture Presentation room Lecture:30min
demo:15min
24 (Wed.) Normal Exhibition AEC Entrance 15minutes
demonstration
3times per 1day

Austrian National Tourist Office-sponsored events

25日 (Thurs.) 26日 (Fri.) 

In the Morning: Science classes at Linz schools
In the Afternoon: Photo Shooting

The “delivery lectures” that Murata conducts at Japanese elementary schools will be held at schools in the city of Linz to awaken children to the fun and wonder of science and monozukuri.

ArsElectronica

ArsElectronica

The Ars Electronica Center was established in Linz, Austria in 1996 as a prototype of the “Museum of the Future”, and is a cultural facility for international media art that aims to create and provide a wide variety of interactive opportunities for the public to interact with state-of-the-art media technology. In addition to introducing media art, it has also held exhibitions focusing on the social implications of new technologies.

The four divisions making up Ars Electronica are the “Ars Electronica Center”, a state-of-the-art museum, the “Ars Electronica Futurelab”, a laboratory for media art research and social application, the “Ars Electronica Festival”, a festival held each September, and the “Prix Ars Electronica”, an international media art competition. A new Ars Electronica Center opened its doors to the public in 2009. Under the core theme of “humanity”, the Ars Electronica Center introduces the cutting-edge synthesis of art and science along themes ranging from robotics to biotechnology.

The center introduces a variety of projects corresponding to the five meta-keywords of “presence”, “emotion”, “body”, “order”, and “loneliness”, and pursues the theme of the “human” in the 21st century from the perspective of art. Through the robot, which is the synthesis of art and technology, the center also seeks to display the relationship that will exist between people of the future and technology in exhibits centering around the keyword of “emotion”.

In addition to becoming an international hub for media art, the new Ars Electronica Center, which opened its doors to the public in 2009, also functions as a center for regional and international cultural exchange.

It should also be noted that the city of Linz, Austria, where Ars Electronica is based, was chosen as the “European Capital of Culture 2009”.


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주식 회사 무라타 제작소는 기능성 세라믹을 기반으로 전자 디바이스의 연구 개발 • 생산 • 판매를 행하고 있으며, 재료부터 제품까지 일관 생산 체제를 구축하고 있습니다. 또한, 무라타 제품의 90%이상은 해외에서 판매되고 있으며, 국내외로 글로벌 회사를 전개하고 있습니다.

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